News and Articles

V ietnam is poised to claim its place among Asia’s premier travel destinations, fueled by its rich cultural heritage, natural beauty, and a rapidly evolving tourism industry. However, despite significant progress, Vietnam still lags behind regional competitors like Thailand and Indonesia in attracting high-value tourists and maximizing tourism’s contribution to GDP. In 2024, Vietnam welcomed 17.5 million international visitors and…

Rising from the Abyss B usiness is not always smooth, but the most important thing is to never give up hope. The owner of the “Vị” restaurant chain has proven the saying: Challenges are not meant to defeat us but to teach us how to rise stronger. By Đặng Hoa In the serene, Northern-inspired ambiance of Vị Hà Nội restaurant…

N estled in the heart of the ancient capital of Huế, Vị Huế Restaurant and Café is not merely a dining venue but a pioneering establishment redefining the culinary landscape of Vietnam. With its eco-friendly practices, innovative fine dining experiences, and seamless integration of art and culture, Vị Huế has positioned itself as a symbol of sustainable and cultural tourism…

N estled at 61 Võ Thị Sáu, Vị Huế Restaurant and Café offers more than just exceptional food—it celebrates art, culture, and culinary mastery. Blending the rich heritage of Huế’s cuisine with modern techniques and artistic presentation, Vị Huế embodies the philosophy of “spices des arts,” where flavors and aesthetics harmonize to create a truly unforgettable dining experience. Ambiance –…

D rawing on more than 20 years of experience in tourism and culinary arts, Mr. Đặng Trung Dũng has channeled his expertise into developing the Vị Việt Nam Restaurant and Café system (www.vivietnamrestaurants.com). Here, he not only delights diners with delicious dishes, but also weaves in cultural stories from different regions of Vietnam. “Vị” is More Than Just Taste The…

H uế, the ancient capital of Vietnam, is celebrated not only for its historical landmarks but also for its rich and diverse culinary heritage. The city’s cuisine reflects a harmonious blend of royal sophistication and rustic simplicity, deeply influenced by its cultural and historical context. Royal Cuisine: The Pinnacle of Culinary Art During the Nguyễn Dynasty, Huế served as the…

Rising from the Abyss B usiness isn’t always smooth sailing; the most critical thing is never to lose hope. Đặng Trung Dũng, the owner of the Vị green restaurant chain, exemplifies the saying: Challenges don’t defeat us; they teach us to rise stronger. By Đặng Hoa On a cold winter morning in the quintessentially northern Vietnamese ambiance of Vị Hà…

A Convergence of Culinary Excellence H ue’s cuisine stands as a shining example of Vietnam’s rich cultural heritage and serves as a testament to the convergence of culinary traditions from diverse regions and historical eras. According to Dr. Tran Dinh Hang, Hue transitioned from a frontier land into the capital city during the Nguyen Lords, Tay Son, and Nguyen Dynasties,…

The Taste of Life in a Bowl of 35,000 VND Pho O n a cold winter morning in the Northern Vietnamese-style space of Vị Hà Nội restaurant, Dang Trung Dung offered a young guest a bowl of authentic Hanoi-style pho, freshly bought from his favorite spot on Hang Than Street. For Dung, pho isn’t just delicious—it’s a symbol of Hanoi’s…

H uế, Hanoi, and Ho Chi Minh City have been named among the top 100 cities with the best culinary experiences worldwide in 2024, according to the renowned culinary website Taste Atlas. The list, updated on December 24, serves as a guide for international travelers seeking exceptional food experiences on their journeys. Vietnam’s representation with three cities highlights the country’s…

H ue, December 22, 2024 – Vị Huế, the first restaurant under the Vị brand in Hue, has officially opened its doors at 61 Võ Thị Sáu, marking a transformative milestone in blending culinary artistry with sustainable development. As part of the expansion of Vị Vietnam Restaurant and Café (www.vivietnamrestaurants.com), a groundbreaking chain founded by entrepreneur Dang Trung Dung, Vị…

H ue is prioritizing economic restructuring tied to a deep, innovation-driven growth model, focusing on developing its advantageous service and tourism sectors by harnessing the value of its cultural and heritage assets. 2025: A Historic Year for Hue 2025 marks a significant milestone as Thua Thien-Hue transforms into a centrally governed city, unlocking new opportunities for development. This year is…